A Tool by Jon Randles.
Net Profit First
Pricing Calculator.
Price for the take-home you actually want. Enter your costs and your desired after-tax profit — we'll gross it up for tax and GST so your number is the right number.
01 / Product or Service.
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01b / Overhead Cost Calculator.
Not sure what to put in the Overhead field above? Open this to total your annual business overheads and divide them across expected jobs.
02 / Pricing Mode.
The 'Profit First' way. Set your desired take-home profit (after tax) and we'll gross up the price to ensure the tax man is already paid for.
Required pre-tax profit: 16.67%(12% ÷ (1 − 0.28))
Target Net Profit (After tax)
12%
Tax Rate
28%
GST Rate
15%
Recommended.
Selling Price (excl. GST)
$1,500.00.+ GST
Price incl. 15% GST: $1,725.00
Total Costs
$1,250.00
Net Profit (After Tax)
$180.00
Markup (on cost)
38.0%
Margin (on sale)
27.5%
03 / Profit Breakdown.
Selling Price (Excl. GST)$1,500.00
Less: Total Costs− $1,250.00
Profit Before Tax$250.00 · 16.7%
Less: Company Tax (28%)− $70.00
Net Profit · Take-Home$180.00
After-tax profit margin12.0%
Cost Breakdown.
Labour64.0%
Materials16.0%
Plant & Equipment8.0%
Overhead12.0%
Total$1,250.00
At a Glance.
Required Pre-Tax Profit16.67%
Profit Before Tax$250.00
Company Tax (28%)$70.00
Net Profit (After Tax)$180.00
Actual Net Profit %12.0%
